We’re transforming the zoo experience—to enliven our guests with more excitement and inspiration than ever.

Our new logo reflects that passion.

Who better than the King of the Jungle paired with our native sunflower to reflect our deep, caring commitment to conservation of wildlife and wild places. Both right here in Wichita, and around the world, while inviting new people from all over the country to join us.

So LION up. And let’s get WILD.

Read the News Release (PDF)